Despite all the talk disparaging the ego, it is not wrong but praiseworthy to develop the best personality one can and then use it. Its character can be purified, its passions controlled, its weaknesses overcome, its ignorance dispelled. New virtues can be introduced and new power developed. One can then make better use of such a personality--for one's own advantage and for service of others--and one should.

Source: The Notebooks of Paul Brunton

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